YSG

Yatsen Holding

Fundamental data last updated:April 13, 2026

We may earn a commission from partner links. This content is for informational purposes only and is not financial advice. Information may be delayed or inaccurate.

company profile

SECTOR

Consumer Defensive

industry

Household & Personal Products

Exchange

NYSE

County of HQ

China

Next Earnings Date

05/15/26

Business Summary

Yatsen Holding operates in the consumer beauty and personal care segment, generating revenue through the development, branding, and direct-to-consumer sale of cosmetic and skincare products. The model relies heavily on online channels, brand positioning, and rapid product iteration to capture younger demographics. Cash generation depends on driving volume through digital platforms while maintaining pricing power and controlling customer acquisition costs. Its moat, if any, comes from brand equity and consumer loyalty in a crowded market, but sustaining that advantage requires continuous marketing investment and operational discipline.

 


Analyze YSG on TradingView

VALUATION

P/E

-

Market Cap ($M USD)

$298

Forward P/E

0.8

PEG

-

PRICE TO SALES

0.6

PRICE TO BOOK

0.7

EV / EBITDA

-5.6

5-Year Average P/E

Free Cash Flow Yield

DCF Value

Graham Number

Price to FCF

EV to FCF

Earnings Yield

FCF Yield

DIVIDEND

Yield

-

Annual Payout

-

Payout Ratio

-

Consecutive Years of Dividend Growth

0

5-Year Dividend Growth Rate

-

Financial Health & Profitability

Earnings Per Share

-$0.76

Next Year EPS Growth Estimate

$3.77

Next Year Revenue Growth Estimate

9.00%

Return on Equity (ROE)

-17.10%

FREE CASH FLOW

Operating Margin

-5.80%

Debt-to-Equity

0.1

Piotroski F-Score

5

Altman Z-Score

-0.2

Return on Invested Capital (ROIC)

-16.10%

Current Ratio

3.6

Quick Ratio

Net Debt to EBITDA

Interest Coverage

Gross Profit margin

FCF PER SHARE

REVENUE PER SHARE

Analyze YSG on TradingView

Gainseekers Quantitative Analysis

Summary

At a $298M market cap, YSG screens like a distressed asset rather than a stable consumer defensive name. A Forward P/E of 0.8 implies the market is pricing in either collapsing earnings quality or extreme uncertainty, especially against an EPS of -5.6 and expected EPS next year of -$0.76, which still signals losses. The Altman Z-Score of -0.2 is a major red flag, pointing to balance sheet stress and potential solvency risk despite a Current Ratio of 3.6. This is not a safe compounder; it is a statistically cheap, financially unstable turnaround where valuation looks optically mispriced but structurally risky.

AI Exposure / Tech Reliance

As a Household & Personal Products company, YSG operates in a category that increasingly relies on digital marketing, data-driven customer acquisition, and e-commerce optimization. AI-driven consumer analytics and targeted advertising can materially improve margin structure if execution is disciplined. However, technology is an enabler here, not a moat, and the company’s negative Operating Margin of -17.10% suggests it has not yet converted digital capability into profitability.

The Bull Case

A deep value or GARP investor could argue that the stock is pricing in an overly dire scenario. The combination of Price/Sales at 0.6 and Price/Book at 0.7 suggests the market values the company below the replacement cost of its assets and at a steep discount to revenue generation capacity. Return on Equity of 9.00% is surprisingly positive relative to the negative EPS, implying underlying capital efficiency pockets that could normalize earnings if cost controls improve. A Piotroski F-Score of 5 is neutral but not distressed, signaling that fundamentals are not in complete free fall, and with a Forward P/E of 0.8, even modest operational stabilization could trigger asymmetric upside from multiple re-rating alone.

The Bear Case

The bear case is straightforward: this is a company losing money with an Operating Margin of -17.10% and ROIC of -16.10%, meaning capital is being destroyed, not compounded. Debt/Equity of -5.80% combined with an Altman Z-Score of -0.2 raises serious questions about balance sheet integrity and accounting equity quality. EPS remains negative at -5.6 with next year still projected at -$0.76, so profitability is not imminent, and key metrics like PEG Forward and Short % of Float are absent, depriving investors of visibility into growth-adjusted valuation or bearish conviction levels. Add in a token TTM Yield of 0.1 and no meaningful dividend support, and you have a speculative turnaround with real structural risk.

Market Sentiment & Smart Money

Short Interest %

0.60%

Analyst Consensus

3

Average Analyst Price Target

$3.40

Institutional Ownership %

29.90%

1-Year Beta

1.38

Insider Buying % (6 Mo)

3.00%%

Distance to 52-Week High

27.50%

Distance to 52-Week Low

110.80%

EARNINGS SURPRISE %

50-DAY SMA

200-DAY SMA

⚠️ Financial Disclaimer:
This content is for informational purposes only and is not financial advice. Information may be delayed or inaccurate. We may earn a commission from partner links.