MAR

Marriott International, Inc.

Fundamental data last updated:May 12, 2026

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company profile

SECTOR

Consumer Cyclical

industry

Travel Lodging

Exchange

NASDAQ

County of HQ

United States

Next Earnings Date

08/04/2026

Business Summary

Marriott's business model revolves around franchising and managing a vast portfolio of hotels, generating revenue through franchise fees and management contracts. Its competitive moat is fortified by a strong brand presence and a comprehensive loyalty program that fosters customer retention. By leveraging its scale, Marriott achieves cost efficiencies and negotiates favorable terms with suppliers. This strategic positioning ensures a steady cash flow and a resilient market position.

 


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VALUATION

P/E

36.27

Market Cap ($M USD)

$92.03B

Forward P/E

16.93

PEG

0.15

PRICE TO SALES

3.46

PRICE TO BOOK

-22.90

EV / EBITDA

23.51

5-Year Average P/E

Free Cash Flow Yield

3.38%

DCF Value

$195.83

Graham Number

N/A

Price to FCF

29.55

EV to FCF

34.72

Earnings Yield

2.76%

FCF Yield

3.38%

DIVIDEND

Yield

0.77%

Annual Payout

$2.68

Payout Ratio

27.94%

Consecutive Years of Dividend Growth

5-Year Dividend Growth Rate

Financial Health & Profitability

Earnings Per Share

$9.62

Next Year EPS Growth Estimate

$20.62

Next Year Revenue Growth Estimate

$2.91T

Return on Equity (ROE)

-74.11%

FREE CASH FLOW

Operating Margin

16.02%

Debt-to-Equity

-4.53

Piotroski F-Score

7

Altman Z-Score

3.97

Return on Invested Capital (ROIC)

22.01%

Current Ratio

0.46

Quick Ratio

0.46

Net Debt to EBITDA

3.50

Interest Coverage

5.12

Gross Profit margin

21.38%

FCF PER SHARE

$11.60

REVENUE PER SHARE

$98.98

Analyze MAR on TradingView

Gainseekers Quantitative Analysis

Summary

Marriott International’s valuation appears stretched, with the stock trading significantly above its DCF value. The Price/Earnings ratio is lofty, suggesting high growth expectations, yet the Forward P/E indicates a more reasonable future outlook. Despite a negative Return on Equity, the Altman Z-score of 3.97 implies financial stability. The Earnings Yield is modest, hinting at limited immediate returns, but the company’s robust ROIC of 22.01% showcases efficient capital use.

AI Exposure / Tech Reliance

In the travel lodging industry, Marriott is well-positioned to leverage AI for personalized guest experiences and operational efficiencies. As technology reshapes consumer expectations, Marriott's global brand and loyalty programs provide a solid foundation to integrate tech-driven innovations. This adaptability is crucial for maintaining competitive advantage in a rapidly evolving market.

The Bull Case

For value and GARP investors, Marriott's appeal lies in its strong ROIC and a Piotroski F-Score of 7, indicating solid financial health. The company's operating margin of 16.02% and a respectable FCF Yield suggest effective cost management and cash generation. These metrics highlight Marriott's pricing power and capital efficiency, making it an attractive option for those seeking growth at a reasonable price.

The Bear Case

However, Marriott faces structural risks with a Price/Book ratio that is alarmingly negative, reflecting potential asset valuation issues. The stock's proximity to its 52-week high suggests it may be technically overextended. Additionally, a low Current Ratio indicates potential liquidity challenges, raising concerns about its ability to meet short-term obligations. These factors could deter risk-averse investors.

Market Sentiment & Smart Money

Short Interest %

Analyst Consensus

Hold

Average Analyst Price Target

$388.08

Institutional Ownership %

1-Year Beta

1.11

Insider Buying % (6 Mo)

Distance to 52-Week High

8.88%

Distance to 52-Week Low

27.35%

EARNINGS SURPRISE %

6.25%

50-DAY SMA

$342.57

200-DAY SMA

$303.67

⚠️ Financial Disclaimer:
This content is for informational purposes only and is not financial advice. Information may be delayed or inaccurate. We may earn a commission from partner links.