BIDU

Baidu, Inc.

Fundamental data last updated:June 12, 2026

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company profile

SECTOR

Communication Services

industry

Internet Content & Information

Exchange

NASDAQ

County of HQ

CN

Next Earnings Date

08/19/2026

Business Summary

Baidu, Inc. provides online marketing and cloud services through an internet platform in the People's Republic of China. It operates in two segments, Baidu Core and iQIYI. The Baidu Core segment offers search-based, feed-based, and other online marketing services; cloud services; and products and other services from AI initiatives. This segment also operates Haokan, a user generated and professionally produced short videos platform. The iQIYI segment operates an online entertainment video platform that offers original, professionally produced, and partner-generated content. The company was incorporated in 2000 and is headquartered in Beijing, the People's Republic of China.

 


Analyze BIDU on TradingView

VALUATION

P/E

1060.29

Market Cap ($M USD)

$46.02B

Forward P/E

1.38

PEG

0.00

PRICE TO SALES

2.44

PRICE TO BOOK

1.14

EV / EBITDA

25.35

5-Year Average P/E

Free Cash Flow Yield

-5.15%

DCF Value

$381.89

Graham Number

$16.82

Price to FCF

-19.43

EV to FCF

-23.47

Earnings Yield

0.11%

FCF Yield

-5.15%

DIVIDEND

Yield

0.00%

Annual Payout

$0.00

Payout Ratio

0.00%

Consecutive Years of Dividend Growth

5-Year Dividend Growth Rate

Financial Health & Profitability

Earnings Per Share

$0.13

Next Year EPS Growth Estimate

$98.24

Next Year Revenue Growth Estimate

$18.36T

Return on Equity (ROE)

0.13%

FREE CASH FLOW

Operating Margin

-5.75%

Debt-to-Equity

0.36

Piotroski F-Score

4

Altman Z-Score

8.49

Return on Invested Capital (ROIC)

-1.97%

Current Ratio

1.85

Quick Ratio

1.85

Net Debt to EBITDA

4.36

Interest Coverage

-2.83

Gross Profit margin

42.04%

FCF PER SHARE

$-5.78

REVENUE PER SHARE

$45.97

Analyze BIDU on TradingView

Gainseekers Quantitative Analysis

Summary

Baidu’s valuation presents a striking disconnect. Recent pricing indicated it traded significantly below its DCF Value, suggesting a potential deep value opportunity. However, the Forward P/E of 1.44 implies the market expects explosive growth, aligning with the astronomical EPS estimate for next year. Despite this, the Altman Z-score of 1.86 raises red flags about financial distress, and the meager Earnings Yield of 1.36% suggests limited immediate returns. This is a complex narrative of potential and peril.

AI Exposure / Tech Reliance

Operating in the Internet Content & Information industry, Baidu is strategically positioned to leverage AI advancements. As a leader in search and AI technology, it stands to benefit from the increasing integration of AI in digital services. This positioning could enhance its resilience against tech disruptions.

The Bull Case

For the value-driven investor, Baidu's Forward PEG ratio of virtually zero is a siren call, indicating significant undervaluation relative to its growth prospects. Despite a negative ROIC and FCF Yield, the company's low Debt/Equity ratio of 0.36 suggests prudent financial management. The consensus "Buy" rating and a substantial distance from its 52-week low further bolster confidence in its recovery potential.

The Bear Case

Baidu's structural weaknesses are glaring. The negative Operating Margin of -4.65% and a Piotroski F-Score of 2 highlight operational inefficiencies and potential financial instability. Its Price to FCF ratio is alarmingly negative, reflecting poor cash flow generation. Additionally, trading close to its 52-week high raises concerns about technical overextension, making it a risky bet for cautious investors.

Market Sentiment & Smart Money

Short Interest %

Analyst Consensus

Buy

Average Analyst Price Target

$160.29

Institutional Ownership %

1-Year Beta

0.52

Insider Buying % (6 Mo)

Distance to 52-Week High

22.16%

Distance to 52-Week Low

39.11%

EARNINGS SURPRISE %

-6.42%

50-DAY SMA

$124.50

200-DAY SMA

$125.61

⚠️ Financial Disclaimer:
This content is for informational purposes only and is not financial advice. Information may be delayed or inaccurate. We may earn a commission from partner links.